If you want to optimise your output, to maximise audience and revenue, we can help. We can give you input in many areas. From the strategic big picture to operational detail, you can have access to the support you need.
As experienced radio consultants we can provide you with the insight, passion and action you need to bring your ambitions for your radio station to life.
It’s not a definitive list – and your radio station may need something different – but below are some of the things we are often asked to help with:
Developing a master plan and critical path for every radio station, with specific steps and agreed timelines for each business area
Working with the Morning Show on priorities, prep, clocks, systems, roles, relationships, characters, benchmarks, features and more!
Workshops with the broadcast team to deepen their understanding, develop their skills and supercharge their motivation
Creating campaigns that excite new potentail listeners to drive cume, and entertain existing listeners to drive TSL
Drawing on international learning to co-create and deliver a digital action plan for the future that complements the existing business
Building a social media policy that supports the radio station, deepens relationships with the listener and drives both ratings & revenue
Working one-to-one with presenters to help unlock their potential and optimise their performances
A library test of up to 700 songs to identify a unique set of songs to target your audience and drive more listening
A clear picture of the competitive market, and real insight into what drives the market and how you can grow and develop
Designing the radio station music strategy, architecture & policies to drive listener passion and improve both music output and images
Ensuring that your radio station is using the right language and tools to say the right things in the right way at the right time
Regular music testing of the radio station’s currents and recurrents to keep the playlist in tune with the audience
Working on-to-one with the Programme Director to help them increase further their efficiency and effectiveness at all levels
Unique real-time insight your audience’s emotional response to personalities, benchmarks & key features
Developing a brand identity that adds value to the whole business and uniquely defines the radio station on air, online & on the street
Designing a station sound to match the format that gets the station noticed and still sounds musical and easy on the ear
Collaborating with the senior team to enhance strategic vision, operational effectiveness and internal communications
Developing a web site that is up-to-date, future facing and that adds value to your listeners and your business
Let Us Know How We Can Help
What Clients Have To Say
I did a short burst of coaching with Francis when there was the possibility of a step up in my career. I wasn’t sure how to prepare myself and even if I had what the new, more senior post required.
Francis gave me clarity and blew away those cobwebs of self doubt that we all have. I approached the selection process with more confidence and was successful.
Through the process he showed me that the answers we need are generally within, and how to dig into our own resources when needed. The time I spent with him has proven to be very valuable.
Francis worked with me as a consultant to BBC Local Radio stations. Later he worked as my coach.
In all his work with me he combined very intelligent insight, substantial industry expertise, excellent attention to detail, full-on energy and great personal charm.
His presentations are smart, polished and inventive.
His approach is very business-like and absolutely results orientated.
I have no hesitation in recommending him.
Francis provided me with exceptional consulting support. His experience of programming in complex, competitive markets gave me the invaluable insight and expertise I needed to push my radio brand to the next level.
His assistance in all areas of programming helped me to create a powerful and focused brand proposition that helped the business achieve its goal of becoming #1 in the core target market.
Francis is easy to work with, a great listener, none judgmental, and a big hit with the staff across the entire business.